New Year, New Warewashing

Classeq unveils its new look range and branding

A new year marks a time of change and for popular warewashing specialist, Classeq, this is certainly the case with the launch of its brand new range of machines, complete with a new digital system, look and branding.

Embodying the brand’s ethos – ‘warewashing made simple’ – the new collection includes 13 machines across two ranges, Standard and DUO. All of the warewashers have easy-to-use button controls which provide effortless, consistently clean results wash after wash. Operating on an electronic system rather than electro-mechanical, the machines have inbuilt equipment to record usage data, temperature displays for rinse and wash tanks and chemical use, which provides valuable analysis to improve operational efficiencies.

Sleek and modern

Using technology developed in harness with Winterhalter, Classeq’s parent company, the new models are sleek and modern, and are designed to match the requirements of the country’s top commercial kitchens. The machines also have a clever stand-by facility designed to save energy when not in use and, to complete the look, both ranges have double-skinned features enabling quieter operation and reduced heat loss.

Commenting on the launch, David Smithson, CEO at Classeq, said: “The average warewasher cleans over two million glasses in a year, so having machines like the new Classeq range, which are well-engineered, durable and reliable, are essential for busy kitchens across the Hospitality Industry – especially as the sector continues to grow and thrive.

“We’re also starting the New Year with a new look, which mirrors our emphasis on simplicity, quality and affordability. Our customers’ experience is at the heart of everything we do, and with our new contemporary branding we’re focusing on delivering long-term benefits to our customers and the Industry in which we operate.”

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