Peru will welcome four of the world’s most accomplished chefs when they embark on the 50 Best Explores Peru travel series at the end of this month.
Launched in association with tourism board PromPeru, the initiative is intended to uncover all the country has to offer, from indigenous ingredients and ancient techniques to natural wonders.
Ana Ros of Hisa Franko in Slovenia; Daniela Soto-Innes from Cosme in New York City; James Lowe of Lyle’s in the UK and Jack Zonfrillo from Orana in Australia will each embark on an adventure to explore a specific region.
Starting off in Lima, the country’s capital and gastronomic centre, they will all be accompanied by a well-established Peruvian chef along with an up-and-coming local cook.
In the first trip Soto-Innes will travel to the coastal region of Tumbes with local chef José Castillo; next Zonfrillo will team up with Pedro Miguel Schiaffino on his journey to the Amazon; Lowe will join Diego Muñoz on a trip to the Sacred Valley; and finally Ros will travel to Colca Valley and Arequipa to visit local producers and markets with Pía León.
Opportunity
The partnership with the World’s 50 Best Restaurants and these big name chefs represents a great opportunity for Peru to promote itself as one for the world’s top destinations for gastronomy.
“The international promotion of Peru through our gastronomy is a challenging strategy that we carry out with great satisfaction, since those who visit us find great flavour, tradition, and unique sustainable products, both in our touristic and gastronomic offers,” says Isabella Falco, director of communications and country image of PromPerú.
“That is why we trust that projects such as 50 Best Explores will continue to position our country as the gastronomic epicentre of Latin America and the world.”
Tina Nielsen
