Falcon appoints new area sales manager for South West England

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Simon Garrett spent the last twelve years at Nisbets in a variety of roles, including managing the company’s export division

Ali Group company Falcon has appointed Simon Garrett as area sales manager for the South West of England. Garrett, a highly experienced foodservice equipment sales professional, has spent the last twelve years working with Nisbets in a variety of roles, including managing the company’s export division. For the last three years he was key accounts manager for Somerset, Bath and Dorset.

“I’m passionate about the South West,” says Garrett.  “I want to help the region’s foodservice businesses to thrive by working with dealers to offer solutions and by getting closely involved in projects, from inception to hand over.”

Garrett will be developing relationships with existing dealers and public sector accounts, as well as seeking out new opportunities for Falcon, which celebrates its 200-year anniversary this year. “I’m keen to strengthen connections with our business partners, so it’s as easy as possible for them to make Falcon their primary recommendation,” he says.

Brand reputation

“I’ve joined the market leading catering equipment manufacturer, and the team here is brilliant. The opportunity here is amazing,” says Garrett. “Although there are many prime cooking equipment choices for our customers, I believe our brand reputation, our manufacturing excellence and our product range put us in pole position to take market share from our competitors.

“The fact that we are celebrating our bicentennial this year gives us even more to shout about – and the innovative products we are developing underline that, even after 200 years, we are still at the forefront of commercial cooking technologies.”

In another change to the sales team, Alan Cumming has re-joined Falcon as area sales manager for Scotland, taking over from Steven Grahamslaw, who has moved into a product management role.

Further details:

Falcon is the market-leading UK manufacturer of professional cooking equipment and is the UK distributor for Lainox combination ovens.  In 2019 Falcon celebrates its Bicentennial.  With a company history going back 200 years, Falcon now supplies operators throughout the catering industry, exporting around the globe.  Its comprehensive product portfolio is backed by award-winning customer support.  Visitwww.falconfoodservice.com for more information.